Private Product Incubator
The Private Product Incubator is a confidential, end-to-end partnership program for select founders and brands to co-develop original, high-potential products.
Unlike traditional consulting, this model offers hands-on collaboration - from ideation to commercialization, with a focus on innovation, IP development, and market readiness.
Whether youā€™re launching your first product or expanding into a new category, the incubator provides a protected space to build, test, and refine products with a seasoned team guiding every step.
5-Step Incubation Process
Every product we develop inside the Private Product Incubator follows a proven, collaborative framework designed to take ideas from concept to market. Each stage builds on the last, ensuring clarity, precision, and real-world readiness at every milestone.
1. Intake and Evaluation
We begin with a confidential intake to assess your idea or market gap, align on your vision, and confirm strategic fit. Only a select number of founders are accepted to maintain focus, collaboration, and project integrity.
2. Concept Deep Dive andĀ IP Strategy
We refine your concept through design thinking, technical validation, and whitespace analysis to identify new opportunities for innovation, differentiation, and potential intellectual property protection.
3. Prototyping and Development
Our team leads the design, material sourcing, and prototype development process using trusted partners and proven systems across fashion, textiles, and consumer products.
4. Brand and Market Positioning
We craft your go-to-market story including branding, visual identity, value proposition, and competitive positioning. Optional support includes pitch deck creation, packaging design, and launch roadmap.
5. Launch Preparation and Commercial Handoff
You leave with a developed product concept that is ready for production or pitch. GainĀ intros to manufacturers, retail buyers, or licensing partners, along with optional advisory support after launch.
